How Apple’s privacy changes force social media marketing to evolve

pnadmin, Articles October 17, 2022

Original Article: Venture Beat by Scott Frey, founder, president and CEO of PossibleNOW Direct-to-consumer businesses that previously relied heavily on Facebook (now Meta) as a way to target and advertise via social media are now starting to realize the perils that resulted from privacy policy changes instituted by… Continue Reading

What Is a Consent Management Platform? Is it needed?

pnadmin, Blog January 27, 2021

A consent  management platform (CMP) is a tool that keeps your company,  website or application compliant with consent regulations such as the EU’s General Data Protection Regulation (GDPR). A CMP accomplishes this by asking users for permission to collect and use their data. The collected… Continue Reading

Maximize Your 2022 Marketing Efforts With Consent Management

pnadmin, Articles January 4, 2022

Original Article: Retail IT Insights by Eric Tejeda, Marketing Director for PossibleNOW 2021 has been just as unpredictable as 2020, as a host of new issues are challenging retail marketers. Marketers will need to remain agile and responsive to challenges old and new while attempting… Continue Reading

North America Consent Management Market Forecast to 2027 – COVID-19 Impact and Regional Analysis By Component, Deployment, End-Use Industry, and Country

pnadmin, Articles August 31, 2020

The consent management market in North America was valued at US$ 112. 85million in 2019 and is projected to reach US$ 355. 73million by 2027; it is expected to grow at a CAGR of 15. 9% from 2020 to 2027. New York, July 24, 2020… Continue Reading

New Survey Shows +26% Increase In Businesses Collecting Consent From 2018 To 2019, Indicators Point To Gap In Compliance Knowledge

pnadmin, Press April 17, 2019

PossibleNOW Survey Shows Many Companies Have Increased Consent Collection, Yet Lack Understanding of Regulations That Govern Consent DULUTH, GA. (PRWEB) APRIL 17, 2019 – PossibleNOW ™, the leading provider of enterprise consent and preference management solutions, today announced the results of its latest survey, showing a… Continue Reading

CX Innovation – Execute Consent and Preference Management at Scale

pnadmin, Webinars September 7, 2021

   

Mobile Consent & Mobile Scoring Services

pnadmin, Webinars October 6, 2017

   

PossibleNOW Releases MyPreferences® 2.0

pnadmin, Press September 27, 2016

Industry-leading preference management platform enhanced with all new administration, customization and international utilization features Atlanta, Ga. – September 27, 2016 – PossibleNOW, the leading provider of customer engagement and enterprise preference management solutions, today announced the release of MyPreferences® 2.0 with new control and customization features… Continue Reading