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What is Voice of Customer & How Does it Benefit Businesses?
pnadmin, Blog
The way customers interact with companies has changed dramatically in the digital age. Whereas customers used to be passive consumers of products and services, they’re now an integral part of any corporate discussion. Surprisingly, even with so much information out there about what clients want,… Continue Reading
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How to Implement Voice of Customer Research?
pnadmin, Blog
Traditional marketing tends to be a one-way street in terms of communication. Companies used to assume what customers wanted and then used advertising and other marketing strategies to tell customers about their company. However, the advent of the digital age has changed the dynamic between… Continue Reading
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What is a Voice of the Customer Survey?
pnadmin, Blog
Traditionally, communication between customers and businesses was a one-way street. Businesses would tell customers about their products and services through outbound marketing, and the only feedback they’d get was through sales figures. After the advent of the digital age, this dynamic has shifted into more… Continue Reading
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How Voice of the Customer Tools Can Help Your Business
pnadmin, Blog
As a business owner, your most important responsibility is to provide a product or service that customers need, like, and want. If you are not living up to your customer’s expectations, they won’t return to spend money with your business. To survive, you need customers… Continue Reading
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TCPA Regulations and Compliance: Complete Guide
pnadmin, Blog
What Is the TCPA? The Telephone Consumer Protection Act 47 U.S.C 227, or TCPA, is a federal statute that aims to protect consumer privacy by controlling telemarketing communications made via voice calls, fax, and SMS texts. The TCPA Act was signed into law in 1991,… Continue Reading
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Email Preference Center Best Practices
pnadmin, Blog
What Are Email Preference Centers? Email preference centers are a tool that can help your consumers decide how they want you to interact with them. Instead of just sending out emails on a regular timed basis, having a preference center allows customers to have more… Continue Reading
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Call Labeling’s Latest Disruption: the Remote Conference Solution Call Back
pnadmin, Blog
Article by Numeracle When “Potential Spam” invites you to join a conference call… As many of us transition to work from home life, the need to shift meetings from in-person to virtual is one of the first tasks many organizations faced. The good news is… Continue Reading
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5 Ways B2B Marketers Can Strengthen Customer Ties In Uncertain Times
pnadmin, Blog
Article by Ernan RomanFeatured on CMO.com For many organizations, the coronavirus has altered the way people work—with the most obvious change, of course, coming in the form of closed offices and people working remotely. B2B firms are no exception. However, in these days of social… Continue Reading
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How Telemarketers Can Effectively Communicate with Customers and Maintain Compliance During a Pandemic
pnadmin, Articles
Original Article: Medical & Clinical Reviews by Paul Gipson, Director of Marketing Compliance Services for CompliancePoint, a subsidiary of PossibleNOW External communications are one of the most important elements in business operations today. However, many businesses were not prepared to face a global pandemic, and… Continue Reading
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The surprising ripple effect of a privacy compliance request
pnadmin, Articles
Rooted in increased regulations and general customer backlash, there is a growing emphasis on collecting consent and ensuring privacy of customer data, especially following enactment of the California Consumer Privacy Act. In this environment, the “cost” of compliance is a top of mind factor for… Continue Reading
